Article



Keeping Your Family Business Healthy


by:
     R. Phillip Colon, Ph.D. and Jerry I. Kleiman, Ph.D.

Approximately ninety percent of the businesses in the United States are family-owned, including thirty five per cent of the companies in the Fortune 500. Estimates put the failure rate of family-owned businesses at two-thirds by the second generation and ninety per cent by the third generation. This rate of failure is approximately three times greater than for non -family-owned businesses.

There are many reasons for this alarming rate of failure. In addition to dealing with the problems that any business organization must resolve, family-owned businesses also need to negotiate issues arising from the interaction of the family and the business. As one businessperson put it, "It's hard to know at times where the business ends and the family begins." Just as trying to run a family like a business has obvious limitations, the reverse is also true. Its understandable how family businesses struggle with balancing the needs of its individual members and /or the family verses the needs of the business, which may not be the same.

Imagine being the president of a company and having to decide on the assignment of responsibilities to his/her adult children in the business. For example, who will head a project or be assigned to run a division in the company. Sometimes the decision is obvious, at least to the president. But it may not seem so obvious to the siblings. Or how about having to approach one's child or sibling, whose also an employee, about problems in the quality or performance of their work.

As you can imagine, the situation at the workplace can be tense and the relational history will determine how the matter will be handled. In the words of another businessperson, "There are time when things are said and done and there are lines crossed that would never be if it wasn't a family business." Efforts to organize the business, assign job descriptions and determine fair compensation for the employees/family members can be complicated by unresolved conflicts, long-standing rivalries and extended family concerns.

Fortunately, there are psychologists who understand the unique culture of the family-owned business. These psychologists, with a background in organizational and family psychology, can work with the family-owned business to develop practical solutions to the problems confronting them. They provide a thorough assessment of the relational issues and needs confronting the family-owned business, then work with family members to identify and negotiate areas of conflict towards resolution. Their goal is to help resolve family relationship issues as they impact on the stability, success, growth and future of the family owned business.

Members of family-owned businesses can lose sight of the MUTUAL goals and interests that they share. The business consultant, by meeting with the individual family members and holding family meetings, helps to develop a more common platform from which family members can begin to work together. Using principles of mediation, negotiation and creative problem solving, they work with family members to help resolve impasses. By empowering the family to resolve their problems, the way is paved toward the achievement of stability, success, growth.

The consulting psychologist is often contacted when there are difficulties related to transition from one life phase to another, either at home or in the business. Often the founder parent has difficulty relinquishing responsibility to the "heir apparent" of the business. Sometimes siblings are fighting with each other because their is no heir apparent and there is a struggle for control. Some heads of company avoid such a decision, to the detriment of the business.

The business consultant/psychologist can be instrumental in helping to manage family tensions. Mediating inter- and intra-generational issues and assisting in succession planning can make the difference between successful transition and disorganization within the business. In addition , the consulting psychologist can work with the family-owned business to help balance family and business priorities, facilitate family business meetings, and collaborate with other professional advisors.

There are many advantages to working together with one's family. Increasingly, family-owned businesses are recognizing that when family relationships threaten to disrupt either the business or the family, there is help for both. The choice between family or business is a choice that should not have to be made.


Reprinted from "
LONG ISLAND," May, 1996. Dr. Colon can be reached at 516/294-8914.